UX Research
Playtesting
User Testing
Quantitative Research

🎮 Call of Duty UX Research: Playtesting Impact (2021–2025)

🎮 Call of Duty UX Research: Playtesting Impact (2021–2025)

Overview

Over four years, I contributed to UX research and playtesting efforts across major Call of Duty titles, partnering with 12+ global studios. My work influenced multiplayer onboarding, loadout design, and mobile UX improvements. (Public info only due to NDA.)

Company

Activision Blizzard

Role

UX Researcher

Duration

June 2021 – Present

Team

30+ Person Research Team, Cross-collaboration with 12+ global studios

🛠️ Studios Involved

  • Infinity Ward
  • Treyarch
  • Sledgehammer Games
  • Solid State Studios (Mobile)
    (and more across 70+ global partners)

🚀 Key Contributions

  • Conducted hundreds of remote and in-person playtests across console, PC, and mobile platforms.
  • Partnered directly with developers to turn insights into feature updates and gameplay improvements.
  • Supported milestone launches, including Warzone Mobile's global rollout and Modern Warfare 3’s record-breaking sales.
  • Contributed to high-impact features like onboarding tutorials and optimized loadout systems.

🏆 Impact

  • Research findings were directly incorporated into major gameplay features across the franchise.
  • Credited on 3 official Call of Duty titles for UX Research contributions.
  • Work featured across official Activision blogs and developer updates.

🔗 View Official Game Credits

Due to NDA restrictions, only publicly available information is shared.

Outcome

Conducted hundreds of remote and in-person playtests across platforms, shaping game design for titles like Warzone Mobile and Modern Warfare 3. Insights led to onboarding, loadout, and mobile UX improvements, supporting milestone global launches and contributing to record-breaking sales.