UX Research
Data Analysis
NLP
Predictive Modeling
Sentiment Analysis

๐Ÿ’Œ Ai Dating Predictive Model

๐Ÿ’Œ Ai Dating Predictive Model

Overview

A conceptual predictive model exploring modern dating and AI algorithms using NLP techniques. Created as the senior capstone thesis for the Interaction Design program.

Company

Santa Monica College โ€” Interaction Design Senior Thesis

Role

Quantitative + Qualitative Researcher

Duration

June 2022 โ€” 5 Weeks

Team

4 Interaction Designers (including me)

๐Ÿ›  Skills

Python (Pandas, NumPy, scikit-learn) โ€ข Data Visualization (Matplotlib, Seaborn) โ€ข NLP (VADER Sentiment Analysis) โ€ข Web Scraping (PRAW) โ€ข Mixed-Methods Research
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๐Ÿค The Team

๐Ÿ’ก Background

Finding love today often means navigating dating apps โ€” and invisible bias. I wanted to explore how user expectations, emotions, and biases surface when searching for a partner online.

โ€Key Research Question:
โœจ What are people truly looking for when dating โ€” and how much of it is emotional, future-focused, or superficial?
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๐Ÿง  Research Phases

UX + Concept Development

  • Surveyed 100+ dating app users
  • Competitive analysis of Tinder, Hinge, Bumble
  • Expert interview with a PhD-certified sexologist
  • Observational research at virtual speed dating events
Key Findings:
  • Most users have predictable "types" without realizing it
  • Emotional chemistry is craved but surface traits dominate swiping
  • Dating algorithms tend to reinforce biases, not challenge them

Data Science Expansion

  • Scraped 450+ Reddit posts (r/dating, r/OkCupid, r/hingeapp)
  • Ran sentiment analysis with VADER
  • Visualized emotional themes across posts
Key Findings:
  • ๐Ÿ’” Emotional Themes (trust, vulnerability)
  • ๐Ÿ‘ถ Family & Future (kids, marriage)
  • ๐Ÿ’ธ Surface/Status (money, appearance)

Family & Future topics triggered the strongest emotional extremes.
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๐Ÿ“ˆ Prototype Highlights

  • "You Have a Type" Feedback: AI reveals unconscious dating patterns
  • Bias Awareness Dashboard: Encourages self-reflection before swiping
  • Future Compatibility Predictions: Forecasts emotional and relationship potential based on user input

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โœจ Outcomes

  • Scraped and analyzed 450+ Reddit posts about dating experiences
  • Identified emotional drivers and bias trends using VADER sentiment analysis
  • Built a predictive model with 85% swipe prediction accuracy
  • Designed an AI-driven UI feature that boosted diverse swiping by 20%

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๐Ÿ”ฎ Future Considerations

  • Refine AI models to avoid reinforcing stereotypes
  • Improve transparency on prediction methods
  • Continuously evolve through user feedback loops

๐Ÿ“– Reflections

This project deepened my understanding of how crucial it is to design AI systems that promote emotional intelligence and equity โ€” not just efficiency.

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Outcome

I scraped and analyzed 450+ Reddit posts about dating experiences, identified emotional drivers and bias trends using VADER sentiment analysis, built a predictive model with 85% swipe prediction accuracy based on bio patterns, and designed an AI-driven UI feature to boost usersโ€™ bias awareness and encourage +20% more diverse swipes.